Georgia Fowler’s journey to becoming a Victoria’s Secret model was not an overnight success. For the New Zealand-born beauty, it was a dream nurtured over many years of dedication and perseverance. Fowler’s modeling career began at the tender age of 12 when a local agency in Auckland signed her and her older sister. By 16, she was asked to move to New York by IMG, marking the beginning of her global modeling career. However, walking in the Victoria’s Secret Fashion Show had always been a pinnacle goal for Fowler, one she worked tirelessly to achieve.
When she finally received the news that she would be walking in the iconic show, her first call was to her mother. It was an emotional moment for both, marking the realization of a long-held dream. “She was crying. It was huge—I have been going for it for five years, so it has been a long time coming,” Fowler shared, reflecting on the significance of the achievement. This opportunity meant more than just another runway; it symbolized years of hard work, resilience, and determination.
Fowler’s preparation for the show is a testament to her disciplined lifestyle, centered around fitness, nutrition, and mental well-being. Her day typically starts early, around 5 a.m. on workdays, but she allows herself a bit of a lie-in on days off, waking up around 8 a.m. Music is the first thing she turns to, opting for calming tunes by artists like Ry X and Asgeir to set a serene tone for the day. This is followed by her morning coffee ritual, often accompanied by a nutritious breakfast of eggs with avocado and spinach, which provides the perfect balance of protein and healthy fats to keep her energized throughout the day.
Mindfulness plays a crucial role in Fowler’s routine. She makes a conscious effort to be present, especially during her morning coffee, choosing to leave her phone behind and instead observe her surroundings. This practice is a key part of her strategy to stay grounded amid the hustle and bustle of her demanding career.
When it comes to diet, Fowler is mindful of her intake, especially in the lead-up to a show. She avoids foods that cause bloating, such as cruciferous vegetables and large, heavy meals. Instead, she opts for smaller, more frequent meals that keep her energized without overwhelming her digestive system. Hydration is equally important, but she is careful to sip water slowly throughout the day to avoid feeling overly full or bloated before a show.
Fitness is another cornerstone of Fowler’s daily routine, and she believes in keeping her workouts varied to maintain interest and challenge her body. On her days off, she often trains with a personal trainer, focusing on a mix of strength and toning exercises. When she’s working, she adapts her routine to fit her unpredictable schedule, booking classes last minute and ensuring she always has her workout gear on hand. This flexibility allows her to stay committed to her fitness goals, even on the busiest days.
Fowler’s workout regimen is tailored to her specific needs as a model. While she maintains a toned physique year-round due to her frequent swimwear shoots, she does make slight adjustments in the lead-up to the Victoria’s Secret show to ensure she is in peak form. This includes a focus on overall body toning, with an emphasis on squats to enhance her glutes and exercises targeting her core and back for strength and stability. Despite the increased intensity, Fowler is careful not to overtrain, as the brand cast her based on her natural body shape, and maintaining that balance is crucial.
In addition to high-intensity workouts, Fowler incorporates activities like yoga and stretching into her routine to maintain her flexibility and prevent muscle tightness. These practices help her achieve the long, lean look that is so coveted on the runway. She also values the importance of recovery, often scheduling massages or taking time to stretch after intense workouts.
Fowler’s beauty routine is as simple as it is effective, focusing on maintaining her natural glow rather than covering it up. She swears by a serum that penetrates deeply into the skin, followed by the Embryolisse Moisturizer, which she applies in a thin layer or more generously as a mask. Makeup is kept minimal, with a preference for dewy, fresh skin over heavy foundation. Her go-to products include the MAC Face and Body Foundation for a light coverage, a bit of bronzer for contour, and Glossier’s Boy Brow for a polished yet natural look.
For her hair, Fowler embraces her natural curls, opting for moisturizing creams to combat frizz. She’s a fan of John Frieda’s brunette shampoo and conditioner, which keeps her locks looking vibrant and healthy. Her evening routine includes a thorough cleanse with Bioderma Crealine makeup remover, followed by Glossier’s face wash. She occasionally exfoliates to keep her skin smooth and uses the SKINny chemical peel for a deeper cleanse, especially leading up to important events like the Victoria’s Secret show.
In her downtime, Fowler enjoys exploring the city, whether through window shopping, homeware browsing, or simply taking a walk along the west side waterfront. These moments of leisure provide a much-needed balance to her otherwise structured and demanding schedule. She also values the importance of disconnecting, often indulging in a facial or a Chinese massage to relax and rejuvenate both her body and mind.
Dinner for Fowler is usually simple and healthy, often consisting of a vegetable scramble with eggs. While she enjoys cooking, living alone in New York City means she often opts for convenient, healthy takeout options. On the rare occasion she indulges in a cheat meal, she prefers a hearty Kiwi burger, a nod to her New Zealand roots.
As the day winds down, Fowler continues her commitment to skincare with an exfoliator if needed and her favorite face oil to keep her skin hydrated. She believes in the power of good skincare and self-care, recognizing that these practices not only keep her looking her best but also contribute to her overall well-being.
Georgia Fowler’s daily routine is a reflection of her dedication to her craft and her commitment to maintaining a balanced, healthy lifestyle. Her journey to the Victoria’s Secret runway is a testament to the power of perseverance, and her day-to-day practices serve as an inspiration to anyone looking to achieve their own dreams, whatever they may be.